One of the first considerations for a web site owner is how to get the content you need at fair prices. Most serious web site developers have little to no time to create the most important aspect of a web site – the content. Outsourcing content creation to a company has many advantages.
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Outsourcing Content Creation Vs. Hiring in House
When your blog or website becomes successful and starts to get traffic, if you don’t make direct sales yourself or commissions via affiliate traffic, you almost always look for other revenue streams. The most common revenue stream is CPM based advertising or something like adsense. However, once many publishers start down that path, they almost always end up chasing off topic traffic.
There’s a trend of editors in the SEO world uptight about linking out. A friend in the industry who guest blogs recently told me that he was told by his editor he couldn’t promise links to contributors who participated in guest interviews. Others have been seeing the same, and writers I work with have seen their editors take forever about updating bios [with the attendant links] … WTF?
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Hey! Editors! Leave Them Links Alone!