In case you didn’t already know, I’m the owner of an iPad . Like a lot of other people I didn’t get it when it first was announced: like everyone else, I thought it was meant to be a laptop replacement. It’s not
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iPad Apps and Social Media
In my most recent column on Search Engine Land I wrote about Foursquare Tools for Businesses .
I’ve been doing SEO for a few years, with specific focus on social media and ways businesses can find their audience, their prospects and make money out of utilizing social media to generate leads. What I am still troubled to see, maybe because I live and breathe this industry, is that social media still seems a place where businesses fail
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How Do You Measure ‘IT’?
I’ve been doing SEO for a few years, with specific focus on social media and ways businesses can find their audience, their prospects and make money out of utilizing social media to generate leads. What I am still troubled to see, maybe because I live and breathe this industry, is that social media still seems a place where businesses fail .
Read the rest here:
How Do You Measure ‘IT’?
While Facebook may be a hot marketing tool right now, there is danger in putting too much effort into making it the center of your marketing efforts. In a recent post I spoke about publishing paths and tailoring your content and selectively publishing it to different websites
For websites that are going to participate in social media in a big way along multiple channels, I find it helpful to set up what I call publishing paths. These publishing paths require you to think about your content before you publish it, what is the best channel for it, and how to cross promote it.
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Social Media and Publishing Paths
When your blog or website becomes successful and starts to get traffic, if you don’t make direct sales yourself or commissions via affiliate traffic, you almost always look for other revenue streams. The most common revenue stream is CPM based advertising or something like adsense. However, once many publishers start down that path, they almost always end up chasing off topic traffic.
The following is a sponsored post and part of new advertising option I’ll be announcing later today. For this post we’re going to be talking to Michael Streko Co-Founder of KnowEm.com
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Interview with Michael Streko of Knowem.com